About me
We live in a time in which “New Work” has often degenerated into mere cosmetics. Fruit baskets and flat hierarchies do not solve the core problem: our organizations are built for a world that no longer exists. In the era of artificial intelligence and permanent disruption, traditional knowledge work is in a deep crisis of meaning and productivity.
I am Markus Väth, and I believe that we don’t need optimization. We need a change of pattern.
For me, “radical” means going to the root (Latin radix). It is not about more efficiency, but about a new level of operation for companies. With the PEARL framework I developed, I offer managers and organizations an intellectual and practical compass to remain capable of acting in a volatile world.
Radical working is not a tool. It is an attitude, a language and a system that replaces output with outcome and puts people back at the center of value creation – without ignoring economic reality.
As an industrial psychologist with over 20 years of experience in the technology industry and in executive coaching, I know both worlds: the psychological depth and the hard business logic.
My work takes place where public discourse meets entrepreneurial practice:
As an author: In my books (including “Musterwechsel” (German), “Radical Work”) I analyze the breaking points of our working society.
As a columnist: Every month I comment on the paradoxes of modern leadership for the business magazine CAPITAL.
As a bridge builder: I translate complex psychological dynamics into strategic narratives for management.
Thinking must be scalable in order to have an impact. With the first AI coaching companion for radical work, I have digitized my entire knowledge and the PEARL methodology. It is direct access to a new way of working – available at any time, precise and radically solution-oriented.
I am not looking for clients, I am looking for partners for change. I accompany entrepreneurs, board members and HR pioneers who are ready to let go of the old to make room for real effectiveness.
Keynotes: Food for thought for executive boards and international conferences that go beyond the scope of the previously conceivable.
Strategic support: deep dives and retreats for management teams who want to initiate the change of pattern operationally.
Impulse generator: access to the world of radical working via the AI bot and exclusive learning formats.
